Our Story
After the recent market downturn, we suddenly found customers at Price Engineering were asking us to help them build their system requirements for updating their technology. Clients were looking for not only for our application expertise, but also market knowledge, cab layout, control architecture, screen layouts and design. We then went seeking for ways to build our competency in looking, understanding and building these complex customer requirements.
Human Centered Design
By integrating robust early user testing of the end-to-end experience in combination with hardened research processes, we validate a concept during the compressed timeline of engagement and provide clients with the ability to make fact-based, informed decisions.
Partner Spotlight
NeoCloud is a new media marketing firm, specializing in all aspects of web presence creation and modification. From web design to social media management, video production to mobile development, NeoCloud can assist in building a better web presence.
Our Fans
“I perceive the benefits of HCD as:
Enables the design team to zero in on what is truly important to the machine operator. We have all seen machines that seemingly were designed in a vacuum;. The machine may be functional; however, if an operator does not WANT a machine to work, it will not…”
T. Glidden, Vice President Mobile Markets Engineering
